One notices another ingredient having been added by the this social media portal, recently.
Earlier one had the choice to upload only 1 picture as a featured image inside own in-house Company Page within this internet publicity platform.
But now there is an opportunity to design a header slide too.
The said slider could contain five photos or else one official video on this internet promotion source.
It’s platform has proved to be a powerful avenue in helping companies find new customers and clients for products and services they sell.
Go ahead and increase the popularity of your brand profile online through this digital publicity medium.
This commercial portal assists establishments in procuring fresh buyers from not only within its domain but through an organic visibility at Google Search results too.
Reason being, the crawlers value organizations which add high quality official content at their social network accounts on a regular basis.
Create A Cover Slideshow For Your Professional Profile
Have a look at the photo screenshot below to understand the process !
Notice the blue color oval shape marked inside the promotional photo above.
It signifies that the platform is providing a choice to form a spotlighted section with a publicity video.
Previously upon clicking the link “Change Cover” one could have switched the featured image with another and saved the preferred content.
But now hitting the corresponding hyperlink would take you to another window, as in the photo screenshot below !
Spot the text message saying “Choose Photos You’d Like To Feature In Your Slide”.
You would notice five thumbnail images placed in a horizontal bar just below the same line.
These pictures can be added to the spotlight slider at your official profile withing this social networking portal.
Or else switch to the second alternative having a promotional video as the sole object inside the highlighted slide presentation.
Notice the round shaped edit symbol on the uppermost right of each picture, inside the screenshot above.
Click on any of these icons.
The the button placed on the top right mentioning “Let Facebook Choose Photos” will automatically switch-off.
Facebook Enhances Business Pages For Its Members To Attain More Visibility
Now it provides the alternative to select, delete or uplink not just one but different pictures.
That can help subscribers in making a spotlight slider inside in-house company portfolios.
Click on the edit symbols successively and you will see three choices – “Choose from Photos”, “Upload Photo” and “Remove” !
The first alternative is for selecting any photo from the ones already uploaded inside your professional profile within this social network.
The second selection would let one pick any commercial picture from whatever device being used for carrying out the procedure.
You could use your laptop, desktop or mobile to create a cover slideshow here.
The third preference is self-explanatory.
One would need to first remove the already displayed default photo before selecting an alternative.
So that is how one can now design a far more prominent featured image or a spotlighted video slider at this internet promotion source, if required.
Are There Any Recent Updates At LinkedIn Company Page Too ?
Yes. One notices two prominent enhancements at this portal which seem to have been introduced in December 2019.
1. Invite Your Connections – Open your LinkedIn Company Page after logging-in and notice the reminder notification visible in the right sidebar allowing you the choice to send a proposal to your existing contacts for following your profile existing at this platform. This is an extremely useful feature as it eliminates the need for a “copy and paste profile URL” exercise (for sending the same kind of request to own network) as now one can undertake the same task just by clicking the button as in the right sidebar.
2. Write A Title While Uploading Promotional Videos – Previously one had the option to type-in a headline while uplinking any video in the feed section of own LinkedIn Company Page. The only difference now is that this portal presents a blank box to write a title for the same media material during the uploading progress is being displayed. A person not knowing much about online promotion functions may ask that why is the new system better than the one before. Actually the fact is that only someone having knowledge of the internet marketing field would be able to understand that titles written within such kind of blank boxes are a signal that now the media matter would be more easier to find through keyword searches performed by members in-house within the platform. So yes, though an invisible change – in reality this upgrade is also a positive development incorporated by the portal.