The famous LinkedIn online business portal has upgraded the official portfolio section to assist you enhance your brand profile.
Subscribers having a membership here are allowed to create a supplemental work description !
That helps them in updating their followers about news associated to their profession or field of activity.
The same has been upgraded today permitting account holders to attach more details in their portfolios at this commercial publicity tool.
This fresh update would help members provide extra information concerning their activities, which in turn could facilitate the following benefits !
- Enable higher internet exposure on in-house searches.
- Assist subscribers in knowing more about the companies they are following within this promotional network.
- And also might bring a slight added advantage in obtaining greater traffic through Bing and Google organic listing result pages.
Notice the image screenshot below !
Observe above, the blank text input field in a rectangle outlined box saying “Add a short description or catchphrase about your Page”.
This upgraded facility is inviting members to insert additional words affiliated to their profession or products and services sold.
Enhance Your Brand Profile On This Online Business Portal
To attach more details, click the edit icon within a circled outline and new window would show as below !
Spot the blank field box with the heading “Tagline” which has a limit of upto 120 characters.
Fill-in a catchphrase and short summary on the in-house service or product showcase.
That would create an opportunity for you to enhance your brand profile at this internet promotional portal.
Click the save button displayed as a white rectangle at the topmost left.
That’s it. You did it.
You have now added further specifications here which could generate a better visibility for your portfolio on natural result listings.
However, there is another feature at internet publicity platform which might be considerably beneficial.
After saving, a new window would crop up at your screen as below !
Account holders may filter what kind of article posts and professional topics they would like to view inside their personal feed.
This ingredient is not a new supplement on this internet promotional network.
Just mentioning as it would pop up in front of you after updating descriptions about your establishment.
After clicking “View Content Suggestions” written over a blue button in screenshot above, a new window would open !
Notice the categories – Marketing and Advertising, Finance And Economy and so on, in screenshot above.
The one or ones you choose would turn to blue color, assisting in optimizing your feed regarding the type of content visible to you.
Go ahead and boost your digital marketing assignments by availing these latest amenities offered by this networking platform.
LinkedIn is an immensely useful source for procuring online visibility for your establishment and gaining valuable leads and quality prospects.